Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tom McFarlin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am reluctant to admit how many streaming platforms I use, and how often the search for specific movies or shows is performed. Ha! Now, I can find what I’m curious about MUCH faster. This app is easy to navigate and very useful.
This is GREAT! I can never remember where to find the shows I like. Should be 10 stars instead of 5
Where can I watch it? Stop app-hopping to find out. Search any movie or TV show and instantly see which streaming services have it with the ones you a...