Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tribune Broadcasting Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve loved this App for years, but recent changes make the radar on the phone near-impossible to read. (I still like it on my tablet) The home screen has too much info and temps and controls now take up so much space, I struggle to see what’s happening. The radar “play” is no longer transparent. I’m using the app during a major storm outbreak right now and need to see more area! This app is my main source of weather when I don’t have my tablet with me. (I’d rate the App 4.5 if I only used the tablet) I’d have sent “developer feedback” instead of leaving this sad review, but there is no link: everything goes to the WGN website where (once painstakingly located) the Contact list does NOT include the WGN app developers. Fix that, too! This App used to have a Technical Feedback link.
This was my favorite weather app. Now it is so frustrating I have deleted it. As others have noted, when in an intense storm the weather map will go blank as if it is a sunny day. For a long time, a look at the blog might necessitate rebooting your phone because you will get stuck there, unable to move within the app, and it will often continue giving audio in the background after you leave the app. I put up with all that. But now an attempt to view the hourly forecast locks you into an ad page. You can leave the app, but if you re-enter the app, you are stuck on the ad and must reboot your phone. Basically it is now impossible to see the hourly forecast. Bye-bye WGN.
After spending all of my childhood and most of my adult life in the Chicago area, I moved to the east coast a few years ago. One of the first things I missed was WGN Weather, which has always been exemplary. I was so happy to find this app, which is ALWAYS the most accurate for my weather in the Philadelphia area. Sadly, there is no one even close to Tom Skilling and his team elsewhere in the country. They don’t get that a weather report is NOT simply reading out the temperatures on a map. The WGN Weather Team actually EXPLAINS it to you. Kudos to WGN, Tom Skilling, and the entire WGN weather team for doing the best weather in the country! Of course this app will not explain it to you the way the professionals at WGN Weather do it on WGN TV, but at this app will give you the most accurate weather available anywhere. Full Stop.
When in doubt, Chicago turns to WGN-TV chief meteorologist Tom Skilling and his team to understand the weather. With the Chicago Weather Center app, y...