Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app used to be a whole lot better now you gotta pop up every 30 seconds you can’t scroll through the apps just by swiping and if you click on something say down at the bottom of the screen, then when you back out, it starts you all the way back at the top of the list
Seems like every story is now listed as Breaking News. Breaking News should be just major events, high profile events, etc. I don’t want a notification for every story posted. I have turned my notifications off due to this annoying problem.
I’m thrilled to have this app, so I can know any breaking news or weather issues for our area. I’d be clueless if I didn’t have it- I rarely watch news channel until 6pm or listen to radio unless in vehicle. I feel better knowing I’ll be informed of any issues dealing w/important news or weather around me. Thank you for offering this great app!!
It’s the Bowling Green-area news experience you’ve waited for! Catch news, and sports anywhere with the WBKO app for iPhone. Share content by email,...