Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vitamina K · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is actually really well designed, I don't have time to look through a bunch of UX sites to find meets and stuff so this is really convenient This is very well designed. I find it difficult to scan through many different websites and blogs to find UX-related courses, meetings and articles, but everything I need is here in this compact app. I can see myself using this often :)
I like the design of the app and thought it’d be helpful for me to add to my phone so I can find events to attend (as I’m a UX professional), but there are no events at all. The app says they’re added every Tuesday but I don’t ever see any added. I’ll re-install the app once there’s events to add and attend!
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