Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Utah State University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I used to listen using the station site and enjoyed it. Then the app came out and what a great difference. Many of the news and other shows are in stereo. A wonderful addition particularly when listening using ear phones or ear buds! Add to that that you can get and listen to shows when you want them. GREAT!
My favorite station on a smooth, easy app! I once said UPR is the only reason to own a radio. Now I don’t always need the radio!
I’m very glad to be able to stream UPR. My radio signal is somewhat unreliable where I live, so this is a better option for me.
The UPR App: The UPR App allows you to listen to Utah Public Radio, pause and rewind the live audio, and view the program schedule for UPR all at onc...