Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alma Ohene-Opare · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very good, I think that they should find more features to add in the app, like being able to select more than one genre and showing more options than five so that it seems more active. And with updating, I find that I can’t add favorites even though it’s still a page in the app. Other than that it seems like a really good idea for an app and could change my indecisive friends from arguing every time we hang out Lol
Overall this is an awesome idea and works pretty well. I would like if there was the option to select more than one genre though. Having more options to decide on would be welcome.
This app is really smart and well designed, it has the makings of something awesome. - it would be helpful if you made the restaurant suggestions able to be filtered by price. So you only allow suggestions with one dollar sign on google, two dollar signs, etc... - There are a few layout compatibility bugs where I can’t scroll all the way down on the pull out side menu, also the login layout has some overlaps
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