Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thomas Cook India Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Bad app, sad optimisation. Does not work at all and most of the required services are locked behind this application. Half of the app is bloatware, while the other half does not function if security features are enabled on the phone.
Not taking company login and password
Downloaded the update but after entering company log in it says unable to serve request. Horrible beyond words but very similar to everything that Thomas Cook has
This is an app made for customers of ThomasCook in India. It can do the following below: 1. Book Domestic and International flight/Hotel tickets. 2....