Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Christian Koch · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had a temperature app before this one that displayed inconsistent temperature readings, sometimes off by 10 degrees! Comparing this app with my outdoor digital temperature gauge, I was impressed at how the readings have been steadfastly consistent. Another thing that impressed me is, whenever a developer responds to a user's comments, it shows they're actively working (and care) on improving the app for it's customer's.
A once great app, one of my favorites, now crashes or shows frozen set up screen even after reinstalling it three times. Same thing happens on my wife's iphone. Please fix this problem in the near future.
It is a nice simple app but it needs an option to enter a location without having to enable location services. This is useful for users that turn off location services to save power or for looking up a location that you are traveling to.
Want to get accurate weather temperature index at a glance? This beautiful and nice thermometer app shows you the current outdoor temperature & humidi...