Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alexis Creuzot · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
1: Being able to set a default location for when the app is booted up. 1.5: Being able to remove the default city 2: Making the days be fixed so that you can go back and check the temperature from earlier in the day. That’s it mostly. I don’t expect these changes but they’d drastically improve certain QOL things.
Hope we're going to get some 3d touch action soon. And support for ios 10!
Gosh, this is a beautiful app, and I really, really wanted to like it a lot. Too bad it’s essentially useless. For starters, it doesn’t have my (specific) city. I live in a large metropolitan area with wide variations in weather. Unfortunately, it didn’t have my city, just the large city that anchors the metro area. I would say it is what it is, except that many other weather apps that I’ve used don’t have this problem. Deal breaker. I’m also not sure what the background is all about. It was very pretty, like everything about the app. But it was sort of grayish with white specks gently floating down. Was this just some sort of abstract background, or was it meant to convey that it's cloudy/snowy? Because it’s sunny and 70-ish right now. Fail (it was meant to be useful rather than decorative). I’ve also read some other reviews complaining about the accuracy of the weather, but I didn’t even get that far into it (the paragraph above notwithstanding). Based on the aesthetics alone, this could become my go-to weather app if some of the critical functions were…actually functional. In the meantime, I’ll stick with my old app—which also looks pretty darn nice.
Nice Weather was designed with simplicity in mind to provide a clean and simple way to check the weather forecast. Wonderful features ---------------...
| Name | Price | Type |
|---|---|---|
| Nice Weather 2 Pro | $3.99 | One-time |