Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Star Media Group Berhad · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app allows advertisers to post fake warnings about fake viruses that are “definitely on your device“ and then require you to download the fake virus protection app before you can move on. I am surprised that Apple allows this app in the store. if you use this app, be sure to quit when you get that warning rather than hit the download button
Why am I paying you money to be subjected to so many ads? Worse still the ads have nothing to do with me and you can’t skip them until a certain time has passed, and then to make matters worse you need to hunt for the X button to close the crap ad. I am unsubscribing from this pitiful excuse of an app.
Please stop from forcing user to update. Every update has made the experience gone downhill. And now with the latest update you’re forcing user to “subscribe” while still injecting ads into your app. This is ridiculous. And by the way, the so called “Breaking News” alert is super annoying, it alerts news that’s not even breaking at all!
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