Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Keolis Bordeaux · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As far as paying for trips, this app is pretty useless. They ought to make it much simpler so that you can just pay with your phone each trip. In New York City, the subway tracks your card, so the first 12 trips in any week are paid and any trips after that within the seven day period are free. that would be an easy fix to make here with simplify things a lot. And it would not require the administration of extra cards.
Easy to use and understand
The app does not work while on cellular. Loading it will stop at 60%. If it is loaded while on wi-fi, all the features stop working when switching to cellular. All other applications work fine on cellular and cellular is enabled for the application. It basically makes the application useless.
The TBM app, your go-to for daily and occasional trips within Bordeaux Métropole and its surroundings! With the TBM app, experience innovative, sust...