Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Halfbrick Studios · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I used to play the original game a lot before it was abandoned years ago and saw this, very disappointed to see how heavily monetized it is. I’m not going to pay an overpriced subscription for such a casual simple game. Truly greedy behavior and a major disservice to the game
Steppy Pants is back! The hilariously addictive arcade game that took the world by storm returns in partnership with Halfbrick, bringing you all the f...
| Name | Price | Type |
|---|---|---|
| Halfbrick+ (Trial) (Monthly) | $2.99 | Monthly |
| Halfbrick+ (Monthly) | $2.99 | Monthly |
| Halfbrick+ (Annual) | $29.99 | Yearly |
| Halfbrick+ (Annual) | $29.99 | Yearly |
| Halfbrick+ | $99.99 | One-time |