Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Municorn Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
At 38 I am struggling to lose weight even after three weeks of full body workouts and hikes. Hopefully this app will work. It has me hopeful because it asked all the right questions.
An app should be upfront and honest about price and plans before wasting 10 or 15 minutes answering a bunch of random questions. I get that they want you to already feel invested in the app before they hit you with the fee. I am deleting the app before even finishing the questions.
This app well definitely keep me going!
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| Name | Price | Type |
|---|---|---|
| Walking Plus (Weekly) | $5.99 | Weekly |
| Walking Plus Weekly | $6.99 | Weekly |
| Walking Plus (Monthly) | $14.99 | Monthly |
| Walking Plus Plan with Free Trial (Monthly) | $14.99 | Monthly |
| Walking Plus Plan with Free Trial (Monthly) | $14.99 | Monthly |
| Walking Plus Monthly | $19.99 | Monthly |
| Walking Plus Monthly | $19.99 | Monthly |
| Walking Plus Yearly | $59.99 | Yearly |
| Walking Plus (Annual) | $69.99 | Yearly |
| Walking Plus Yearly with Free Trial | $69.99 | Yearly |