Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cognitive Innovations, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just purchased and administered first time. I don’t see that this is a standardized assessment, as the name implies. Patients really need advanced iPad skills to use. The scoring makes no sense and I see no summary score nor indication of normal responses or response times. Disappointed for an expensive app.
The Standardized Touchscreen Assessment of Cognition (STAC) is an automated screening tool that allows therapists and other health-care providers to o...