Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sanidhya Khilnani · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Omg I’m a n00bie at meditation, just got my AirPods Pro’s and this is just what I needed. I get sleepy within minutes of doing it and get a nice tingle in my back as the sound flows up and down my spine which I guess is a good sign lol.
Soul Trace: Your Breath, Your Focus – Distraction-Free Immersion Picture this: You're attempting to meditate, seeking a moment of peace but the world...