Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗left brain / right brain, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
The store evidence
US store price
$4.99
US rating
4.7 / 5
US rating count
8,842
Current version
10.1
2025-06-15 · Developer notes
10.1: - Choose between light, dark and system color schemes in the Settings screen - Exclude archived items from color stats and from the clothing search - Restore support for simultaneous pinch and drag of outfit components - Bugfixes (Thank you for reporting them!) - Fixed an issue previewing certain clothing thumbnails while adding to an outfit - Translation fixes - Sync banner on Home screen will only be shown three times - Fixed missing notification icon on shopping screen - Fixed layout problem with outfit shuffle results - Restored missing Print option for packing lists - Made it harder to accidentally close Advanced Ed…
Store metadata collected 2026-10-07 UTC · US storefront · Source record. Free may include in-app purchases. Public data does not update revenue estimates.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app easily saves me 15 minutes per morning getting dressed. I play with my closet on my phone at bedtime and am so much less frustrated getting dressed in the morning I put each seasonal outfits in the calendar randomly about every 10 days. I can easily look at a different day’s outfit and swap the days I wear them to react to moods and weather. It takes a little while to get pictures in... I did my favorites and kept taking pictures of items out of the dryer on laundry day. I had better luck hanging them on a hanger off a dark door and a light door using a wreath hook to get them to look more natural in pictures. Laying them down on solid sheets didn’t work for me. You also don’t have to edit it perfectly when you do your pictures. Definitely take the time to enter clothing colors of both solid and multi-colored items. This helps the app do marvelous things for your wardrobe. You won’t believe how easy it is to add a few pieces to have some awesome new looks. When I used the shuffle feature, I found so many awesome new outfits I already had! If you like to peruse Pinterest outfits, it is so easy to make them using some basics and adding a new piece on a shopping trip. If are interested in clothing capsules, this simplifies the process. I’m much happier coordinating outfits on the app than trying things on. I have so many items I love that I wasn’t wearing that are now in the loop. This is going to pay off both financially and emotionally.
Alright so I’ve had this app for a while now and I’m going to essentially give anyone looking to try it out my honest opinion. It’s really great for those of us who have larger wardrobes. It helps to see all your options, not only helping with outfit planning, but also so you don’t forget about certains pieces of clothing that may get lost in the closet. Little tip from me, for those of you with both a dresser and closet like I do, label it’s location in the notes, it helps a ton for quick outfit plans and so you’re not pulling everything out just to put it back. Additionally, I love that it allows you to line clothes up in those cute Pinterest like outfit ideas, and the ability to put your outfits on a calendar so you can plan ahead is definitely convenient for busy schedules. Now, onto the only downside. There’s nothing wrong with the app, however I’ll warn you all, it’s definitely a tedious process. Having to take a picture of each piece of clothing and then meticulously try to edit out the background whilst dealing with poor lighting certainly isn’t ideal. My best tip to speed this up is to get some large piece of cloth (blanket, towel, bedsheet, etc) in either black, white, or some neutral color and lay your clothes on top of the flattened fabric. This really helps with quickly tapping out the background. Overall, the app is a great and efficient (once you get past all the picture taking) way to view your wardrobe and I definitely recommend for all of you who may be interested. :)
For years I have struggled with not knowing how to style my clothes, because I could not physically see them well when they were all in my closet or dresser. I would get so frustrated because I couldn’t find an app that had everything I needed. I wanted some sort of portfolio, some tool, that could make it all easy. When I finally decided to stop fumbling around with the free apps and buy something that actually worked, I purchased Stylebook, and this has seriously been the best $5 I have ever spent. And there is zero compensation I am receiving from this review. This app is a life changer. Suddenly now I am able to come up with all new outfits with clothes that have been sitting in my drawers, unused! I have created new combos that I never even thought about. Believe me, there are plenty of other free “closet styler” apps, but this is the ONLY app with ALL of the features that you need. From the photo editing options, to the outfit maker screen, to the calendar planning option, it is so well-made and there is so much attention to detail in order to provide the most useful fashion app possible. I will use this for so many years to come, and I’ve already spent 3 days adding my whole closet. So yes, it is a bit time consuming to add everything, but once you’ve added the clothes you have it all there forever. Thank you so much for giving me such a much-needed and wonderful app!
Get the most out of your closet - for less than the price of a latte, you could change your relationship with clothes and find your unique personal st...