Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sonoma County Library · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I can’t get enough of these books. I’ve visited a lot of these local libraries to check out the selection and I’ve been hooked since. I love the feature that lets me check up on books currently on hold, that way I can keep track of my due dates. There’s also a shelf of already read books I love adding to. Best library app ever!!
Why was this app redesigned? The interface has a clunky flow and its look and feel is less appealing than the old one. More importantly though, now I need to sign in at Amazon everytime I want the Kindle format of a borrowed eBook; the old version kept me signed on at Amazon, and also had a "Done" button that would close the Amazon page. Ugh, I am wary of these so-called upgrades that are breaking things rather than make them more convenient for users, but this particular upgrade was FORCED upon us since the old app stopped working.
I like the bottom navigation bar in the app, it’s much more intuitive compared to the previous edition. I miss the ability to separate my saved for later into different lists. I also think the format of the lists and holds/checkouts is clunky, and does not look as good compared to the old app.
Access Sonoma County Library from your iPhone, iPad or iPod Touch. Manage your account, search the catalog, renew checkouts and place holds.