Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Matthew Spenn · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Large snowflakes fall down slowing and you tap them to grow your score. The snowflakes don’t seem to get faster nor is there any challenge or change of scenery. There is a snowman and a white rabbit etc you can tap to interact with. I wish there was a mode with faster falling snowflakes or more of a challenge. And if the sun was slowly setting in the background that would be cool. It’s a very simple game that kids might like, but it gets repetitive very quickly.
Welcome to the Winter Snowflake Adventure! Catch as many snowflakes as you can. Interact with the winter creatures, including snow bunnies, winter bi...