Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Realized · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded this app because it looked perfect for I’m trying to accomplish in my new diet only the find out that you have to pay for it. You. Any even look around in the app before purchasing it. I have no idea if it’s even worth my money if I can’t see it beforehand.
I have the app I pay the monthly fee. Been paying for a long time. Every time I open the app or go to the website there is no place to sign in. I am very frustrated paying money but no way to sign in!,,!!!
Okay, I understand that the developers want to make some money, and most of their recipes look really good! It's also pretty great that they seem interested in feedback and update the app frequently. In my opinion, though, locking half of the recipes unless you buy a subscription plan when I can probably find similar on the web just isn't kind. A better idea is to keep the subscriptions to those who want a more personalized service, and let people pay a one-time "premium app" fee to access all the recipes. We're on a tight budget after Christmas, and are already paying money to WW, so adding another subscription plan seems excessive.
Introducing Skinny Kitchen Weight Loss Meal Plan App! I’ve taken my Skinny Kitchen recipes and put them into daily meal plans. Every day you’ll get 3...
| Name | Price | Type |
|---|---|---|
| Skinny Kitchen Meal Plan | $9.99 | One-time |
| Skinny Kitchen Meal Plan | $9.99 | One-time |
| Skinny Kitchen Meal Plan | $14.99 | One-time |
| Skinny Kitchen Meal Plan | $24.99 | One-time |
| Skinny Kitchen Meal Plan | $29.99 | One-time |
| Skinny Kitchen Meal Plan | $39.99 | One-time |