Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Michael OConnor · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app does nothing more than show you structure put out by your State Department of Natural Resources, along with a wind/weather services that are not accurate. The developer posted this in the local Facebook pages surrounding Santee Cooper, with the hopes of ripping people off. Do not fall for this overpriced, falsely advertised, trash app. You get way more info in the Humminbird, Active Captain, and/or C-Map mapping apps.
I like being able to actively track my position in relation to the waypoints. Hope to try more of it out this week on the lake. So far so good!
By far the best fishing app. So easy to see all my saved lakes and easy to use
Know the lake before you launch. Simplistic Fishing puts real fishing structure on your phone — brush piles, ledges, rock, roadbeds, channel swings,...
| Name | Price | Type |
|---|---|---|
| Purchase Single Lake | $9.99 | One-time |
| Northeast Region (Monthly) | $19.99 | Monthly |
| Midwest Region (Monthly) | $19.99 | Monthly |
| West Region (Monthly) | $19.99 | Monthly |
| South Region (Monthly) | $19.99 | Monthly |
| All Regions Monthly Pass | $19.99 | Monthly |
| Southeast Region (Monthly) | $19.99 | Monthly |
| All Region Yearly Pass | $144.99 | Yearly |