Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dustin Bergman · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was excited to try this app until it wouldn’t allow me to create an account after several attempts.
Great way to share your top records of the year and keep track for previous years! Highly recommended!
In always forgetting my favorite albums when talking about it with friends. This app makes it easy to keep track of everything
ShortList Music is a music application for creating "Best of" Album Lists. Like many music websites and blogs, at the end of each year, I compile a l...