Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Aya Healthcare, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is getting worse and worse. Before, the app would just take a little longer than usual to load shifts. Then the app would take much longer to load shifts, resulting in the shift being taken before it can be uploaded on the app. After that, the app was sending notifications of shifts dropping but wouldn’t let me click on them, wouldn’t upload the shift, it would say “there are no shifts” but I see shifts in the app or just a simple “connectivity error” until all the shifts were gone. Now, the app won’t even notify me when shifts drop or upload shifts either. I’ve tried using the usual channels of communication to get it resolved but instead I’m met with the run around of “it’s a troubleshoot issue”, “we’re working on it”, “it was an error on their end and they’re sorry” or “we didn’t get any reports of issues from any clinicians besides me”. This is not a user error, this is an employer IT error and now negligence towards taking accountability and not actually resolving the issues of their app malfunctioning.
App works well for picking up shifts. The most jobs available on this app compared to all others I use.
This app/aya has had some rough periods, but with the newer updates and additional hospitals to work at, things are improving by a lot
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