Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Literature & Latte · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
The store evidence
US store price
$23.99
US rating
4.2 / 5
US rating count
2,607
Current version
1.2.4
2023-09-29 · Developer notes
Scrivener 1.2.4 fixes a bug in 1.2.3 whereby creating a new card on the corkboard would cause a crash. 1.2.3 release notes: • Updated for iOS 17. • Fixed issue whereby you could tap outside of the new text/folder sheet to dismiss it, and thus accidentally lose a synopsis you were adding. • Fixed bug whereby “Split” didn’t work in the text when the selection was at the end. • Fixed bug whereby the “Style to” scriptwriting setting did not work. • Fixed bug whereby the “Style to” scriptwriting setting could cause a crash in some circumstances. • Fixed crash that could occur when setting certain fonts as the default, and in other circumstances r…
Store metadata collected 2026-09-17 UTC · US storefront · Source record. Free may include in-app purchases. Public data does not update revenue estimates.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When you are typing on this app in screenwriting mode the app will choose certain words where when you attempt to type them, the app will freeze and then you have to completely shut down the app. The words are completely indiscriminate. Whenever I attempt to type the character name SUPERINTENDENT, the app freezes. When I try to write a scene heading using the word APARTMENT, the app freezes. There have been other examples and I never know which word in which screenwriting section is going to set it off. What happens is that you will get halfway through typing the word and the app becomes unresponsive. I have contacted the app developer and they have seemed disinterested in assisting me with this issue. I understand that I am completely unimportant and that they have already received my money. There are other writing apps available for the iPad, and many are free, or very inexpensive. I would URGE you to try those out before making the purchase for Scrivener. The features with this app are very useful, but for all the frustration you will get from not being able to simply TYPE WORDS INTO THE APP it may not be worth it. Also, Scrivener was developed mainly for the Mac and, like most other app developers making serious productivity app, the mindset that is professionals don’t really use the iPad to get work done, so we won’t work on it too much. (Eh, but let’s do bump the price up a bit because, hey, it’s Scrivener!)
I love to write. Like a weirdo, I write the most on my phone. I struggled for years with a novel text editor, and all my research notes in another app. It was disorganized and I lost many important notes I needed due to the lack of ability to organize. No more. Now I keep everything in nice sub folders in my “binder” and I can still save photos, notes, lists, and more! Everything is color coded and iconized for quick reference. Really, functionality wise, they have thought of everything. I even reached out to their CS once to request a feature. Low and behold it already existed! I just hadn’t found the setting. And let me tell you, they have a LOT of settings. My one wish would be for a web portal I could access from a computer. Every once in a while I’m sitting at a computer with enough time to work on my writing. So it’d be nice to just pop onto the website and pull up my work. It’s not an option right now, though they do have computer software you can also purchase. That’s not an option for me because I can’t install software onto my work computer, but I could access via a web portal. Not a deal breaker, but a big wish of mine. If you’ve been struggling to find somewhere to write and keep all your notes together, you really can’t go wrong with this app. I know the upfront cost seems like a lot, but compared to any subscription based platform it’s only pennies in comparison.
I was exuberant to see Scrivener materialize with an ipad version. I have head a lot about it. I am a relatively new scrivener, just learning it, and involved in a lengthy writing project. I write mostly on iPads because I am rarely home and they are easier than laptops to lug around. I have the new ipad, 10.5, 256gb, and was looking forward to using scrivener on it. Unfortunately, the Dropbox syncing is maddening. Today, for instance, it refused to sync and kept shutting down. After the first time, I got it back and backed up everything I was working on, and I was lucky I had the foresight to do that for Scrivener kept crashing. When I returned to the desktop, it wanted to sync with the ipad. This it did, but with the older version of the chapter that I was editing and I thanked the gods for that back-up I had stored elsewhere. I ended up deleting the chapter and starting over with the back-up I had emailed to myself. I do not know what to say here. Not sure if the recent update will solve the infuriating Dropbox problems. I will give it another try and see what comes of that. If it continues, I will just have to use scrivener on the desktop, writing on another program with the ipad and copying it over to scrivener later on. Ultimately, I think Scrivener has to be taken out of Dropbox and put onto the cloud.
“The biggest software advance for writers since the word processor.” —Michael Marshall Smith, bestselling author Typewriter. Ring-binder. Scrapbook....