Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Association for the Advancement of Science · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Inefficient. After choosing to see the details of a posting, the "back" button brings you to the top of the postings list rather than your last position. Small detail, but it makes the searching process very slow.
The app is useful for the scientific job search. Sadly it is broken and once and awhile one of my notifications goes crazy and begins to notify me every few minutes that my search turned up results. Today is the 5th time this same search has broken. I deleted the search-- it did not solve the problem. The app help site took me to the sciencejobs website. Not useful. Please fix it or I will delete it.
Introducing the new Science Careers job board app from Science/AAAS Search thousands of scientific jobs in academia, industry, and government from ar...