Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Star Design LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love using this app to know when my bus will arrive. The user interface is very friendly and it’s so much nicer than the official Rutgers app. Plus it has data on food and classes, and a lot of helpful links for Rutgers students. Responsive support team, too.
So this app is great, IF you are an undergrad only. I get that’s the main audience, but I think it does a disservice to the students, the developer, and Rutgers as a whole. Dual BA/MAs and other grad students, you’re out of luck. 3/4ths of my class schedule can be plugged in. This hurts,because this app was the first thing I found that I thought was actually going to be helpful. Again, makes me really sad, because it seems like no one gives a $&@@ about grad students. Many of whom are also undergrads... please add grad student course schedules, at least?
This app is really well designed. It has great features to navigate the bus system as well as a list of all the classes you can take so you can make your own schedule. It is the spiritual successor to RULost!
RUMobile puts your whole Rutgers day in one place: when your next class starts, when the next bus actually arrives, and what's being served at the din...