Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MARRS Media Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
While I enjoy the magazine, this app is terrible. With the last update, I have lost access to both purchased and subscription issues. Further, after multiple emails to the in-app support, I have yet to receive any kind of response, I’m terminating my subscription. Even if I was to be understanding about app upgrade related issues (which I generally am, having been on the developer side before), the lack of response to multiple requested for assistance is not acceptable. Stay far away from this app. 2022 update. Went back after a year to check and see if the app was fixed and I could access my issues. Cannot. Still a terrible app.
I subscribed to digital Rue Morgue for a year and then renewed. Recently, I had to delete the app to correct some technical problems on my iPad. When I restored purchases, it recognized only my current subscription and NONE of the previous issues. I complained online with no response. Two weeks later, the app is updated after a years-long dormancy. I thought “Great! Perhaps this will fix my missing issues problem.” No. Just the opposite. Now the app will not only not recognize my past issues, it doesn’t recognize my current subscription either. I was only two issues in with four more to go. Now, I have ZERO issues from my subscriptions in my digital library despite paying for two years worth. Screw you, Rue Morgue. I’ll never subscribe again. UPDATE 07 May 2022: App updated two months ago. My digital library is still empty. My review stands.
Crashes when opened. Needs update desperately. I can’t access my magazines!
Launched in 1997 by Rodrigo Gudiño, RUE MORGUE is the world’s leading horror in culture and entertainment brand, spearheaded by its multiple award-win...
| Name | Price | Type |
|---|---|---|
| Rue Morgue #127 | $4.99 | One-time |
| Rue Morgue #166 | $4.99 | One-time |
| Rue Morgue Magazine’s 200 Alternative Horror Films You Need to See | $4.99 | One-time |
| Rue Morgue #170 | $4.99 | One-time |
| Rue Morgue #171 | $4.99 | One-time |
| Rue Morgue #116 | $4.99 | One-time |
| Rue Morgue #164 | $4.99 | One-time |
| Rue Morgue #129 | $4.99 | One-time |
| Rue Morgue 1 Year Subscription | $19.99 | One-time |
| Rue Morgue 1 Year AutoRenew | $59.99 | Yearly |