Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗IndigoTulsa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Didn’t find it to be a very useful app. Lots of bugs. Had to re-create my account several times to get it to work (it kept telling me that it couldn’t find my account, right after verifying my email address) After finally launching, the map doesn’t bring anything up but a white screen (after allowing use of location services). Things can be added to the road trip list, but I can’t remove them. Can’t pull up any further info about the places other than the name. Tapping on half of the things in this app results in nothing happening. Deleted app.
In celebration of the Mother Road, Route66Go! serves as your all-inclusive guide to historic Route 66 in the state of Oklahoma and brings to life the...