Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Benjamin Stoberl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As a mom to a dog who isn't always regular, this is a must! I've used this app every day since 3/24. It's a life saver as we have multiple dogs and it's not always easy to remember who went and when. I can also track any issues she may be having. Love this app!!!
Pup Diary helps you to effortlessly track your dog's daily activities and supports you in potty training. Whether you're an experienced or new dog own...