Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Houchens Food Group, INC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Today was unfortunately my first and last trip into the priceless IGA. I had gotten two boxes of oatmeal and when I took a pack out, it was really hard. So I checked the dates, one was three months out of date, the other box was eight months out of date. So I did call the store and let them know I would be bringing it back. I guess after I called, they went and checked their shelves and they had a buggy FULL of outdated food. The lady did apologize and gave my money back but the fact that I had to drive 20 minutes each direction a second time because no one checks their dates did not make me very happy with my trip to their store
I do not shop here very often I went a few days ago I hate the extra 10% that I have to pay it cost me over 8 more dollars when the 10% was added. I get mad every time I go to me I’m not saving I’m spending more ridiculous
I wanted to take advantage of the e-coupons. Ha! I have apple wallet so I thought I can add them there. Try to add digital coupon and it says, “Digital coupon registration is required.” Ok. Go to my account to do so. NO place does it indicate I can register. Look for a support contact. Nope. So basically, unless you are really technologically competent don’t count on coupon savings. In the immortal words of Snoopy, “Arrrrggghhhhh!!!!!”
Price Less is a cost-plus grocery. Products are priced at what it costs us to get them to the shelf, and then you pay a flat 10% on top of that at che...