Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Martijn Verbeek · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A well-designed app that’s feature packed! - AI pre-grading system that checks centering, corners, edges and surface + gives it an overall score with its confidence score. - Card tracking system that updates daily - Several free AWESOME games (my personal favorite is the Pokémon Balloon Tower Defense game) - A chat forum to interact with other Pokémon enthusiasts - a free Pokémon prediction market that rewards correct users with real Pokémon cards/games
Loving the app
The POKE6900 Memetic Index is the world's first comprehensive analytics platform that quantifies the cultural impact and trading value of Pokémon acro...