Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Roselass Pty. Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can’t pay for any order via app or website. Used 2 different cards then 4 different Apple Pay methods. Doesn’t work at all. Disappointing :(
Tried several times to update address and it wouldn’t accept it, would get error message that they don’t deliver to this area (they do). I still managed to order through the app but had to call the store to confirm address. Frustrating!!
While it’s slightly better than the last one I still have ongoing issues. This time it won’t let me preorder from a store for delivery - only pick up. So off I go to their website instead (again so many other issues) and order where I can select delivery for preorder. Then the price is different to what is on the app…. Pizzas are delicious but your online ordering systems (app and web) have been and are still, absolutely ridiculous and need so much work.
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