Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PIPs Rewards · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I enjoy that this app gives points for walking but I still haven’t received my points from at least four days ago. I was told it can take as many as two days so I have waited but I am still missing points for July 2nd and 3rd.
Just got it. Downloaded quickly, in the Will vill dining hall no less!
I really appreciate the idea of this app, but the app itself needs to be refined. When scanning QR codes, often times the app gives me the “must wait one hour before scanning for more points” or “maximum limit up to 3x/day” despite more than a few hours having passed. Same goes for the second warning — more often than not, I get the warning even though I have only scanned once or twice. If these could be fixed, app would be great!
Earn PIPs (Positive Impact Points) for actions you take as you pursue your educational and career goals. You can redeem your PIPs for rewards on the...