Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Pilates Effect Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been using this app for quite some time and it’s been amazing. It’s so simple to use without being overwhelmed with tons of settings and options. You pick your area to work on and time Needed and off you go. The videos are well constructed and let you know exactly what to do and what to watch for while doing the exercises. It caters for a wide range of skill levels. Started Pilates due to having lower back issues so use this to strengthen my core and keep my body and joints moving. Highly recommend!
Been using this for awhile now and find it a great app. Sarah's guidance is fantastic and the exercises really work. Really reccommend.
Pilates on tap is really easy to work. It tailors your ability and what areas you want to work on- eg strength and flexibility. Sarah Manners goes through each exercise perfectly. Demonstration simple and explanations simple to understand. The times doing the exercises are just right. Some were a little too hard for me as intermediate but there are variations to make easier or progress. There is research and advice on the app. I have learnt progressions of exercises- I am a physiotherapist and the exercises I do with my clients are based on pilates. The bonus is the offer of a year membership Highly recommend I can actually feel some abdominals emerging under my 3 c sections!!!!
Tailor-make all your classes! Customise almost every element of your Pilates class, Pilates On Tap creates unique classes to your exact requirements....