Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FranPOS Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love going to Pigtails & Crewcuts and I love the ease of scheduling cuts through the app. The app had never let me add individual kids to my account though. The drop down for date of birth doesn’t work, at least on my iPhone, so it looks like my kids were just born today. I just schedule like I’m the one getting a kids cut and let the person at the front know which kid is really there for a cut that day.
I don’t want to waste a lot of time booking haircut appointments each month for my family. This app is quick and I like being able to see which stylists are available. The pictures of the stylists are a nice touch.
This app has made it easier to book my appointments for my kids less hassle thanks!! And you can turn on your location services to select either location but you have to accept it or it won’t let you see the locations
Pigtails & Crewcuts salons were created by parents for kids, and offer an enjoyable, stress-free haircutting experience for the whole family. To make...