Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nattapohn Charoensitthiyothin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Let’s say that I wanted to create a category for food. The problem is is that you can only attribute one purchase per category. So the next day when you put into your food category it’ll come up as unknown. So if one day I put a food purchase of 5.55 and the next day I put one that’s 7.50 then the 7:50 will come up as unknown and there’s no way to add that 7:50 into the food category. What a piss poor excuse for a budget pie chart application
An easy way to log your income and expenses. Can see the total budget in pie chart. You can submit data in categories when adding budget. This app is...