Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BHHC LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It kept our toddler preoccupied and entertained but would not let us exit child lock mode. I could not switch to any other apps after opening it. It would be better to understand how to enable child lock mode and how to get out of it before it’s enabled.
My 1 year old loves this app. It’s so great to keep her entertained when we’re are traveling in car or on the plane. It’s not as over stimulating as some other apps or videos. We love it!
My little niece and nephew love it. They enjoy shouting out the name of the animal when they hear the animal Great way to spend time with the little ones. Auntie
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