Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NGHBR Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If there are not at least 100 people in you city signed up the app doesn’t allow you to do anything. This is a terrible design and prevents you from even meeting people in other cities. Just seems like they are collecting peoples data. Don’t waste your time. Just another waste of time dating app
Has you sign up and collects a lot of information but then gets stuck in continuous loading when time to actually join. Feels like data harvesting.
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