Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BlockBooks Accounting Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Sonos used to allow lock screen controls but due to Apple’s stupid restrictions these have gone away. Nothing like having to unlock your phone and search for your Sonos app, launch it and wait just to turn your volume down or skip a track. I was shocked when I found Orto. Because somehow it cleverly gets around this stupid restriction. I’m happy to say it works. Pretty consistently. It does some work around on hardware volume controls so it’s not as responsive as the old Sonos controller or Airplay experience. But it works. It’s fairly priced and is well thought out. If lock screen controls are important to you Orto will put a smile on your face.
Okay, so this is great, grand, glorious… But it only lets you instantly play songs slash albums that you have registered. But I don’t ALWAYS want D&D battle music or Harry Nilsson. So in summary, this has its pros and cons, so I respect its choices but like everything, it has downsides.
I really want to love this app. But I am having trouble with the Apple Watch app. I love to disconnect from my phone as I use Sonos speakers to whine down. But every time I try to initiate a shortcut or even a favorite playlist to play I continuously have to sync with iPhone and it doesn’t register that I am a premium user. Please fix this Apple Watch app!
Orto — The Fast, Modern Sonos Remote Orto is a fast, reliable Sonos controller built for effortless control across the Apple ecosystem. Instantly con...