Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Boardingware · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Orah Parent App is a game changer for recording my child's absence, early/late dismissals. This saves me endless email chains or phone calls to the school.
The app works really well for us to inform the school when our child is going to be late or absent. No complaints!
Currently in an endless loop resetting my password. But that is the least of it. Good luck setting a time for late arrival. It has to start at the standard start time, put the actual arrival as the end time. But the end time can’t be before the end of school. The list goes on and on.
Orah for families is designed to allow parents, guardians & other trusted contacts to easily see what is planned for students, participate in creating...