Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BINAYTARA FOUNDATION · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Do not bother to download. I did the myeloma section and every single question I answered correctly it said I got wrong, except one, where it gave me a true correct result. Click on the “Bug Report” or “Feedback” button….the app gives an error message and you can’t go back. Yes, I’m up to date on my iOS.
Still very buggy. Questions sometimes don’t display in the multiple-choice mode and answer choices are not completed in the game mode. It’s like a template that wasn’t filled in.
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