Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Washington State University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great app when it works. Sometimes it will not let you change the sleep time. One night I had it set for 4hours. The next night I set it for 2 hours and pressed save. Over 2hours later the app was still going. I checked and it had reset itself back to 4 hours and would not let me change the time. The only way to change it was to completely close the app and start over. If not for this irritating issue it would be 5 stars. Follow up. App still defaults to its own sleep time. Only now it is 2 1/2 hours instead of 4. Subtracted one star. Update: App has improved. The only issue I have now is that if you set a time on the sleep timer you cannot change it without completely exiting the app and starting over. You can scroll the number to what ever you want. The time returns to the previous setting. Update: There have been some improvements. You can now change the sleep timer with no issues. But it still defaults to 2 1/2 hours. So be sure to check it every time you use it.
I like the NWPB program and the fact that you can listen to it through the app but i have frequent problems with the audio randomly stopping and then playing again after about 30 seconds causing whatever i was listening to to be skipped. As well as the app randomly closing itself so that i have to stop what I’m doing to re-open the app to continue listening. I hope these issues can be fixed in the future otherwise it’s a lot smoother to listen through the radio.
I enjoy the TV and radio programs I obtain while using this APP. Unfortunately, there are occasions when I have a problem getting to The Newshour. During these times, I open the APP, choose The Newshour, a Masterpiece or other type of advertisement runs, and then the system becomes frozen. I shut down the IPad, restart, and go through the routine listed above again. Normally I am able to get the Newshour and all is well. Yes, it’s a first world problem, but exceedingly frustrating none the less.
The Northwest Public Broadcasting App: The Northwest Public Broadcasting App allows you to enjoy the services of Northwest Public Broadcasting - radi...