Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗News-Press & Gazette Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Caleb Nyguen article is hard to understand
Useless for my iPad, since it won’t used landscape. I kept checking after the last “upgrade” but after a year, I finally deleted the AP and will now just go to another AP. Very disappointed.
This used to be an beautifully designed and elegant looking weather app but now it looks like it was designed by a junior programmer on their first job. What happened? The weather data might be correct but it looks like crap. And useless on an iPad because the screen doesn’t change to a landscape orientation
KEYT First Alert Weather delivers complete weather information for Santa Barbara, Santa Maria and surrounding communitues. The weather team from KEYT...