Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Needs local hs sports back!
Especially enjoy Nicholas Boynton’s reports!
I’ve been using this app for over a year. Over the past few months you’ve started with the ads and now every 20 seconds there’s another ad. Scrolling between stories there’s always another ad.
The WSIL-TV News 3 app offers weather, news and sports coverage for southern Illinois, including the following Illinois counties: Alexander, Franklin,...