Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Zooo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Update. Well, I finally broke open the piggy bank and decided to buy the AU v3 option only to discover that when I tried to use it in Cubasis and nano Studio, it was asking for another $7.99 each time! And instead of being recognized as an AU instrument, it was recognized as a midi effect. 2nd update: same story in AUM. In the end I deleted it. Original review: Description says app supports MIDI and Audiobus, but as I found out, it requires you first buy AUv3 option to use MIDI, at an outrageous $7.99, which makes a $2 app a $10 app to be of any practical value!
*im changing my review, the app is pretty deep and the sounds are quite nice, it certainly can be used standalone. still upset the AUv3 capability costs 8 bucks, i did purchase it for this reason and figured the IAP would be about the same as the app itself. still a very cool creation
One hour of experimentation with New Path in AUM brings instant inspiration of elements for a tune. It’s a unique concept and I love all the customisation possible. I feel I have only barely scratched the surface. This software is deep! The only negative I hope the developer will adress in a future update is scaling. It’s very tiny in AUM on the iPad. It would certainly help if you were able to scale in different directions..
Create surprising rhythms and harmonies by having colored shapes follow arrows on a two-dimensional grid. New Path is a unique and playful tool that...
| Name | Price | Type |
|---|---|---|
| Classic | $0.00 | One-time |
| Classic Stone | $0.00 | One-time |
| Classic Neon | $0.00 | One-time |
| Classic Textile | $0.99 | One-time |
| Classic White | $0.99 | One-time |
| Pinky | $0.99 | One-time |
| Hands and Hats | $1.99 | One-time |
| Chess | $1.99 | One-time |
| Instrument Pack 1 | $2.99 | One-time |
| Audio Unit v3 | $7.99 | One-time |