Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NATIONAL BUSINESS OFFICERS ASSOCIATION, INC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is great when it comes to the content. The main issue I had is that there was no where I could find to create my own password and after logging out, I had to go back to the password given when first logging into the app and then I had to go through all the introductory screens agin. Steve
The NBOA Programs application allows you to access each NBOA Programs details. Within the underlying event apps, users can access presentations, exhib...