Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SKODA Auto Volkswagen India Pvt Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I got Jio 4G dongle and connectivity with My Volkswagen Connect app when I bought my Virtus in 2022. The app and dongle worked fine for couple of months only. After that it had never worked and I’m tired of mentoring this to the service centre every time I visit for car service and they just don’t seem to understand the issue and it remains unresolved. It’s hard to imagine that Volkswagen is using such pathetic technology when brands like Hyundai are so advanced with their apps and technology.
The most important thing in this app is the car tracker option which works by showing the location of the car on the map. Here the map itself is not showing anything and is blank with just an icon of the car. No way to tell where the car’s location is. Need immediate resolution for this as there is no way to contact the developer or report this problem. Going on since 2 months now.
Though a lot of reviews are already there stating how the app is poor in various ways and how it needs a lot of improvement and, I cannot see a single response from developers addressing specific issues or an effort to make an improvement and yet I give another try in the hope that the company or the developers may heed to the overwhelming feedback from their customers. The app is simply poor in its user experience. Calling it basic would be an overstatement. The purpose of the app seems to be only to enable a salesperson to say to prospective customers that they too have a connect app like the other manufacturers. The only thing this app provides is the trip details which in all probability it collects from maps. It doesn’t even provide fuel consumption for each trip. It doesn’t provide you with total kms clocked by car, doesn’t provide you with option to lock or unlock remotely. Even the fuel logs have to be logged manually. When compared to similar apps of other manufacturers, this app is a shame. Would be really nice if the company would take the feedback of so many of their customers and try to do something about it, which so far seems like a lot to ask for.
The application serves as a one-stop solution for you to stay connected with your Volkswagen, remotely, and at any given time. As a Volkswagen owner,...