Merge Town!

Zynga Inc. · iOS

Merge Town!

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Merge Town! screenshot 1Merge Town! screenshot 2Merge Town! screenshot 3Merge Town! screenshot 4

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Merge Town! Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.6 ★(28,853)

Rating Distribution

4.6
★★★★★
28,853 reviews
5
3%
4
1%
3
4%
2
11%
1
81%

Top Countries

🇺🇸 US🇬🇧 GB🇨🇦 CA
Reviews (3)▼
★★★☆☆ItzCocoZxra12/31/2020
To many problems

I play it everyday but one thing is how you can buy things. No problem I love buying them it speeds up the process. But every time I tap it a ad pops up and after the ad goes away I can’t buy anything because my land is full! This happens every time I tap it so I can never buy anything as I said it makes the process so much slower. Also I love you get more than one land and you can tap them on the right side it’s just that I think you don’t get another land until you are done with the first because you pay so much attention to the same land do you never get to play the other land. I’ve played both but I have so much stuff on the default land that I only ever play that I downloaded this game this I think two days ago and at first like the first four hours I had it the ads did not pop up but after they did and it’s with both lands when I buy stuff so If this was the only problem I would give it four star but it’s not! The other problem is the slots sometimes you run out like I said but the main thing is if your not paying attention then you keep taping it and you notice you keep taping and it just says full if I made the game I would make It vibrate this is not a big problem but a problem

★★★★★StrawberryChill5/18/2020
Da 💣

This game is so fun! If anyone has a bad review about it like “it did not work” or “this game is so boring” I think that they’re missing the point of the game... Having fun! If it doesn’t work I feel so bad for them. I may as well merge this review bigger! I think this game is da 💣 because it’s so fun and I think if it were more fun I would actually play it daily! Please get this game if you want. You do not have to but it’s just so fun. Sure there is more merge games but I think this is da 💣. I have had merge plane ✈️ and that was a good game but this is better. I first found out this game when my sister had it. I thought it was a really good game, so I got it. At first I said this is not bad! So I kept playing and playing and playing till’ I wanted to play something else. I have been playing that game for hours! I might get more merge games and make a file of them! I hope everyone else LOVES this game like I do. BTW what if there was a version 2 of this game.. that would be my dream so far to this game. I’m sure it would get more likes than the original one.. •_• ❤️❤️❤️ Also have a great day!

★☆☆☆☆lxxxv9/20/2017
Watch ads to play.

I love those little zen games, the ones where you can just fidget with an app without worrying about timers or points or lives. This is set up to be one of them, but it quickly becomes nothing more than an ad-intensive experience. You start off easy enough, get a crate every 10 seconds which gives you a house, which you merge with another house to get a slightly bigger house. Merge two slightly bigger houses to get even bigger house. That's pretty much the entirety of the game, but unless you really are willing to drop cash on the developers for this, you're going to hit a very real issue. Since the starting blocks never increase, each consecutively larger building takes twice as long to make as the previous. Forcing you to spend the in-game currency that your houses have been generating, or die of old age as exponential growth takes over. No problem so far, but opening the buy menu triggers an advert 50% of the time. Menu options should not be gated behind ads. Ads to get bigger houses, ads to get a few 'free' houses, ads to increase the size of those houses, banner ads while you play. Ads while you change town. Ads when you open up the buy menu. Ads when you bring the game back to the foreground. This is more ad than game, and while I'm very tolerant of ads and the need for them in a free-to-play game, this title is over the top.

Version History (39)▼
4.10.43/11/2024
4.9.010/9/2023
4.6.08/29/2022
4.5.03/22/2022
4.3.012/7/2021
4.0.15/11/2021
4.0.04/30/2021
3.10.21/6/2021
3.10.07/2/2020
3:9.012/16/2019
Available In (102 Countries)▼
🇳🇱 Netherlands🇦🇺 Australia🇨🇦 Canada🇩🇰 Denmark🇳🇿 New Zealand🇺🇸 United States🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS
Supported Languages (12)▼
DutchEnglishFrenchGermanItalianJapaneseKoreanPortugueseRussianChineseSpanishTurkish
App Details▼

Ever wanted to be Mayor? Ever wanted to run a town, develop the land, and see a metropolis grow? Well, look no further than Merge Town!, the newest ti...

iOS App ID
1232693016
Content Rating
4+
Min OS
12.0
Size
214.1 MB
In-App Purchases
Yes
Publisher
Zynga Inc.
US

In-App Purchases (10)

NamePriceType
Permanent Faster Crates$1.99One-time
Remove Ads$1.99One-time
Permanent More Mystery$1.99One-time
Permanent Better Crates$1.99One-time
Permanent Better Crates Tier 3$2.99One-time
Permanent Better Crates Tier 4$3.99One-time
Permanent Better Crates Tier 5$4.99One-time
Starter Pack$4.99One-time
Permanent Better Crates Tier 6$5.99One-time
Megacity Pack$49.99One-time