Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kairosoft Co.,Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As expected this game provides a lot of combinations in the newspaper design options. There are some funny moments here and there. The game is slow to start but we are given 19 yrs instead of the usual 16 yrs to calculate score. Overall a memorable title with good replay value. I found it quite compelling to play. I was hoping for more character art variety and I missed the usual funny character names. It is a bit difficult to earn Knowledge points but that does add a level of challenge. I prefer to pay for games and this was worth it. Money well spent.
Fun and back to the roots of the company. No right combination, you have to connect topics with the target customer. Interesting twist that you help run the city council, adds to the fun. And there are boosts to give your employees, so there isn't necessarily 'best' employees; i didn't hire any new employees after the last branch expansion. So fun, even though it kinda runs out of steam at the end. Worth the money to help independent game companies.
It's hard to find games that work on my iPhone 3GS without crashing, but Kairosoft always delivers! I've had none of the glitches reported on newer devices. (If you're familiar with iPhone games in general and Kairosoft in specific, not all of them support rotation, so that hardly counts as a "glitch".) Gameplay is a cross between GameDev and some of their "adventure" style games where you send your people on missions to gather resources and ideas. Quite engaging, but rather short compared to Ninja or Beastie. My favorite part is having a penguin, a polar bear, a chimp, and a robot on my staff. :D
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