Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Playdek, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game is deep, and has a STEEP learning curve, but once you get the hang of it, it’s really good. The AI player is pretty tough for new players, but stick with it and reference the rule book, which you can do mid-match. Also would like to add they have “gamified” some serious subject matter without it being insensitive or tacky.
I abosutely love this game! Very great strategy and I’ve learned a lot about the conflict through playing the game but I just have one ask, please fix the reassessment function. Whenever I try to reassess it doesn't work and I have to abandon my game that I’ve worked so hard on.
This a complex game that takes some time to learn but is intellectually challenging. I’m still figuring things out but enjoying it.
From the award-winning designer and ex-CIA intelligence analyst Volko Ruhnke, Labyrinth: The War on Terror combines an emphasis on game play with a mu...