Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cox Media Group · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Used to hear one maybe two commercials before the music starts playing. Now, had to hear about five commercials- before I just closed the app. I wasn’t about to wait longer to listen to more commercials. If that’s their new tactic then I’m deleting the app.
Don’t get me wrong, this is the best app. But sometimes, I don’t get notified when a song I turned notifications on plays... I listen to KONO everyday and when I’m expecting a certain song to play, I usually rely on the song reminder messages. Sometimes I don’t get them:( please get that fixed:)!!! Never going to stop using the app though don’t get me wrong. ♡
I listen to KONO 101.1 at home all the time. I don't drive but I walk a lot. I enjoy listening in both situations. Thanks to the app, I walk longer distances than I may without the music. So, thank you for setting it up.😊
Interact with KONO 101.1 like never before! Take your KONO Radio all over San Antonio and anywhere you go! Listen live to KONO 101.1 on your mobile d...